Chapman Tripp pro bono client the Foundation for Youth Development (FYD) has just released their very first TV ad campaign - created by the FYD kids themselves with the support of Olgilvy and Robber's Dog.
FYD's focus is on building amazing programmes for young people, programmes that change lives. The ad is a representation of everything FYD is about - empowering, motivating and encouraging young people to realise their potential and reach for the stars. Positive youth development!
Check out the ad (and the excellent "making of" video) by clicking on the banner.
Chapman Tripp has worked with FYD as a pro bono client since 1997.